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Home > Students > Find a Job / Internship > Employer Research

Employer Research

To interview, you need to know as much as possible about the employer. Effective research is an excellent way to stand out from among other candidates. The work you put into your research and interview preparation reflects your level of interest and commitment to the position, and interviewers know this.

Here is some advice from JHU Professor Leslie Kendrick:

When I ask students if they’ve researched a company in preparation for an interview, or before writing a cover letter, the answer I get is, “Yes, I looked at their web site.” The next question I ask is, “What do you think the typical student would do to prepare for an interview?” “Look at the company’s web site,” is the reply. Then, my follow up question is, “How do you expect to differentiate yourself if your preparation is comparable to that of every other applicant?” Read more: Effectively Researching Companies and Using Findings To Impress Employers (pdf)

Get Started
There is abolutely no substitute: employer research is critical to interviewing. Here are some ways to get started.

  • Become very familiar with the employer's website. Not doing so is a common but grave mistake. The interviewer will quickly discover if you know the basics or not.

  • If the employer is participating in on-campus recruiting, attend their information session if they hold one. Employers expect interviewees to exhibit an understanding of the material covered.

  • Visit the employer's table if they attend a career fair at Johns Hopkins. Career fairs are both an opportunity for the employer to get to know you and for them to share information about the organization.

  • Learn what the position requires in detail. This allows you to relate your experiences to the position requirements and to show why you are perfect for the job. The first step is to take a close look at the job or internship description.

  • Read any recent news items and on-going trends related to the employer or the employer's industry. Use Career Beam, Vault, industry journals and local business journals to learn more.

  • Use inCircle and LinkedIn.com to contact JHU alumni who work at the organization. Alumni can tell you more about the organization and the position for which you are applying. Online alumni profiles are also available in the Hopkins Career Profiles.

  • Make use of the Hopkins library's business research resources.

  • Explore Hopkins Career Profiles to get an overview of the industry as well as links to industry specific resources.

  • Check out the Riley Guide for more tips on employer research.

This list is not meant to be exhaustive, but to get you started. If you have questions, schedule an appointment with a Career Center counselor.

Other Resources
College Board Majors and Careers Central
Occupational Outlook Handbook —Employment projections and career information
O*NET - occupations related to specific areas of knowledge
Vault- Review and download detailed guides on a variety of industries. Login through J-Connect.
Hopkins Career Profiles
Spotlight on Careers by the Liberal Arts Career Network
(Off-campus Password in J-Connect)

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